{"product_id":"foaming-pomade-curly-hair-b0009omnqg","title":"Paul Mitchell Foaming Pomade for Wavy, Curly and Coily Hair","description":"\u003cp\u003ePaul Mitchell Foaming Pomade is a liquid pomade built for wavy, curly and coily hair. It defines texture, adds shine and gives light hold, so waves and curls keep their shape without going flat. It also smooths, softens and conditions textured hair as it styles. Reach for it if you want a glossy, defined finish rather than a matte one.\u003c\/p\u003e\u003ch2\u003eWhat to expect from Paul Mitchell Foaming Pomade\u003c\/h2\u003eAttributeDetailProduct typeFoaming pomade (liquid pomade)BrandPaul MitchellHair typesWavy, curly and coily hairFinishShine with reflectionHoldLight holdStyling effectsDefines texture, smooths, softens, conditions, fights frizz\u003ch2\u003eWhy a liquid pomade works on textured hair\u003c\/h2\u003e\u003cp\u003eBecause it goes on as a foam, this pomade moves through wet or damp hair instead of coating the surface. On wavy, curly and coily patterns that means it reaches the bends and coils where definition actually happens. The hold is light, which suits hair that wants shape and shine more than a locked-in set. The finished look has real reflection to it, so it reads glossy rather than flat.\u003c\/p\u003e\u003ch2\u003eFoaming pomade or solid clay: which suits your routine?\u003c\/h2\u003e\u003cp\u003eThis is a foaming, liquid pomade, not a solid wax or clay. If you like a product that goes in as a foam and works with your natural pattern, this format is the one to pick. If you would rather have a firm, matte, paste-like hold, a clay is the better match. The two do different jobs: this one is about definition, softness and shine.\u003c\/p\u003e\u003ch2\u003eHow to style with foaming pomade\u003c\/h2\u003e\u003cp\u003eApply it to damp hair and let your pattern do the rest. Since it is a liquid, it spreads easily from roots to ends and can be scrunched or raked through sections. A light hand is usually plenty for definition and reflection. Want more control? Build it up a little at a time rather than starting with a big scoop. The product data does not give exact quantities, so follow the directions on the label.\u003c\/p\u003e\u003ch2\u003eHair types this pomade is made for\u003c\/h2\u003e\u003cp\u003eIt is made for wavy, curly and coily hair. Those are the textures it is designed to define, smooth and condition. If your hair is straight and you want a slicked-back or matte look, a different pomade format will serve you better. For textured hair that frizzes easily, this one is aimed squarely at you.\u003c\/p\u003e\u003ch2\u003eEveryday wear and special occasions\u003c\/h2\u003e\u003cp\u003eLight hold makes it an easy pick for wash-and-go texture on a regular day, and the shine brings enough polish for an evening out. It smooths, softens and conditions while it styles, so it slots into a normal routine rather than being an occasional extra. Pair it with your usual leave-in or curl product if you already use one.\u003c\/p\u003e\u003ch2\u003eShine, reflection and light hold in one step\u003c\/h2\u003e\u003cp\u003eShine is the headline here. The formulae boosts reflection so styled hair catches the light, while the hold stays light instead of stiff. That pairing is what sets a foaming pomade apart from a heavy wax or a matte clay. You keep movement in the hair plus a glossy, defined surface, which suits most curly and coily styling routines.\u003c\/p\u003e\u003ch3\u003eQuestions about this foaming pomade\u003c\/h3\u003e\u003ch3\u003eWill this pomade work on my curls?\u003c\/h3\u003e\u003cp\u003eYes. It is made for wavy, curly and coily hair, and it is designed to define texture while smoothing, softening and conditioning.\u003c\/p\u003e\u003ch3\u003eHow much hold does this foaming pomade give?\u003c\/h3\u003e\u003cp\u003eIt gives light hold. It is built for definition and shine rather than a firm, locked-in set.\u003c\/p\u003e\u003ch3\u003eIs this a water-based or oil-based pomade?\u003c\/h3\u003e\u003cp\u003eThe product data does not state a base. It is described as a foaming, liquid pomade for textured hair.\u003c\/p\u003e\u003ch3\u003eWhat size is the bottle and how much product does it contain?\u003c\/h3\u003e\u003cp\u003eThe listing does not specify a size or volume. Check the product label for the exact amount.\u003c\/p\u003e\u003cp\u003eAdd it to your styling step on damp hair and let your natural pattern take over.\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":49315294183607,"sku":null,"price":49.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0768\/2818\/0663\/files\/41vTwJxPQ3L.jpg?v=1791406161","url":"https:\/\/skinhanok.com\/products\/foaming-pomade-curly-hair-b0009omnqg","provider":"Skinhanok","version":"1.0","type":"link"}